Something that IBEAM has at the heart of it is the desire to deal in the business of fashion differently. We care so much about our impact on humanity and centre our brand around the 3 Ps.
People
The lives of the people that have contact with our supply chain is one of the most important aspects of our business. That’s why we do our due diligence to try our best not to invest or connect with any supply chains that contain slave labour, child labour, unsafe work conditions, less than liveable wages, temporary or unsecure employment terms. We seek to build long-term and quality relationships with all people involved – from natural resource to complete garment.
Also under our people umbrella is you guys, the lover of the clothes. We use as little synthetic materials in our clothing as possible because it’s not great for the skin and doesn’t make for the highest levels of functionality or comfort either. We have made exceptions to this rule where there’s little contact with the skin, for example with our buttons which are 100% recycled plastic, to limit the risk of child labour being introduced into our supply chain.
Planet
Ethics and sustainability go hand-in-hand for us here, so we work hard to make sure that we always follow these guiding principles:
- Only 100% recycled, recyclable and/or biodegradable packaging materials used
- Only 100% GOTS certified organic cotton used
- Only 100% organic Ahimsa Silk (also known as Peace Silk) used
- Only natural and/or GOTS certified fabric dyes used
- Only disposing of waste where off-cuts cannot be re-used
- Only capsule collections, no fast or bulk production business models
Purpose
It’s our goal to have 100% traceability by the end of 2023 across the entire brand, and while we currently have great visibility on most things such as weaving, washing and dying processes, we cannot confidently claim 100% yet. We want zero ambiguity from farm to figure, and that’s what we aim to do.
As we grow, we want the world around us to grow too. We plan to better the lives of people wherever we find the opportunity to do so, which right now means through our supply chain and through our company’s charitable giving, but more on that later.